SEOs and internet marketers have a bad rap; underhanded, black hat strategies resulting in penalties have tarnished the industry’s reputation. Fact of the matter is a lot of people doing…
There’s been a lot of data recently showing that page word count significantly affects conversions and inbound links, and while this is somewhat surprising given the short attention span of…
Everyone’s got to start somewhere, even the Karate Kid, and before you can pull off a one-legged crane kick to a bully’s stomach, you’ve got to start with the basics,…
A lot of SEOs and DIY search engine optimization beginners want help with a general SEO checklist they can follow for setting up an initial client site, so, in order…
Although many old-school business owners are opposed to this whole “interweb thing”, a website is absolutely essential to success in today’s market. However, simply having a website is not enough;…
Marketing isn’t about letting as many people as possible know about your business, it’s about letting the right people know about your business. How you market and to whom you…
I’ve been doing SEO full-time for about 6 and a half years now, and in that time a lot of strategies and buzzwords have come and gone. Keyword Stuffing: gone. …
According to SEO Moz’s article “Title Tag Best Practices” there are two preferred manners in which to write title tags using best practices: 1) “Primary Keyword – Secondary Keyword |…
All too often I’m approached by a frantic new client who’s concerned about a sudden drop in their rankings for a target keyword phrase. Here are five potential reasons for…
In a world of acronyms (SEO, SMM, PPC, SEM, etc.) it’s easy to get confused about what each of them stand for, and I’m constantly asked by clients and friends…