The first recognizable social media site, Six Degrees, was created in 1997, enabling users to upload a profile and make friends with other users. Blogs began growing in popularity in the late 1990s, encouraging interactions with others in the comments. MySpace launched in 2003, and…
You visit a local restaurant’s Facebook page and a little messenger box pops up in the corner. You see an automated greeting, “Welcome to our page! How can I help you?” then “Let me know if you have any questions.” You visited the page to…
The focus on social media marketing and communication grows every year. It’s estimated that the average American sees 5,000 ads per day, which makes reaching them where they are, at the time they are there, with content that resonates more important than ever. 2018 was…
Marketing is an essential element to small business success. There are plenty of creative marketing ideas for small businesses. However, finding the ones that speak to your goals and budget can be challenging. According to the Bureau of Labor Statistics, 50 percent of small businesses…