In recent times more than ever, business is conducted online. Entire industries are growing more and more dependent on the internet to attract clients and advertise services. Service-based organizations – like those in the medical, accounting, and legal fields, to name a few – often…
Marketing is an essential element to small business success. There are plenty of creative marketing ideas for small businesses. However, finding the ones that speak to your goals and budget can be challenging. According to the Bureau of Labor Statistics, 50 percent of small businesses…
You get home from work late, you don’t feel like cooking, and decide to order a pizza for delivery. How will you able to look at the menu, see what coupons are available, or know what number to call? Well, you Google it, of course!…
Getting to the top of local search results isn’t as easy as it used to be. Back in the day, all you had to do was claim your business on Google My Business. That was enough to make you stand out from the competition. Well,…
Google has increased its love of brands, and moving into 2015 it’s important for SEOs to understand how brands work and how to establish yourself and your clients as brands. SEO’s aren’t PR people, so why do we care about branding? Well, with Google’s shift…