Google recently developed a tool called Lighthouse that helps identify problems with your website by running an audit through Chrome. It’s an effective tool for identifying issues with your site.…
Remember the story of the Tortoise and the Hare? It taught us the valuable lesson that slow and steady wins the race. Sadly, it was dead wrong, at least when…
This post was originally created in 2014, so I’ve revisited it to see if these elements are indeed “evergreen.” While the original post was speculative, based, however, on nearly 8…
Leveraging the current digital marketing trends is essential to your company’s growth and success. From artificially intelligent chatbots to social video ads, the digital marketing trends for 2018 are huge…
Note: I spent a while looking for appropriate photos for a post on different SEO strategies–guys in different outfits, two different suits hanging from a rack, etc.–but none if them…
Getting Started with Digital Marketing So you’ve started a Maryland business, filed the proper paperwork, set up shop … now what? The hard truth you’ll hear over and over again…
Image Credit: Bigstock Photo Search marketing is a tough industry. Just when a strategy is working, an algorithm changes and it seems like you have to start all over again. …
It’s clear that the use of mobile technologies is rising globally and an increasing number of people spend time glued to their tablets or smartphones. Wearable devices are also becoming…
Setting goals that help dictate your online marketing budget Deciding on a budgeting strategy for SEO and PPC can sometimes be tricky. There is not necessarily a one-size fits all…
