Digital Marketing Blog

Digital Marketing Trends, Strategies, and Updates

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Beyond Clicks: Understanding and Optimizing for User Intent

Many businesses focus on increasing clicks and traffic. While these metrics are important, they don’t always translate into meaningful engagement or conversions. Instead of chasing clicks alone, companies should prioritize…
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RankBrain: The Effects of Machine Learning on SEO

Search engine optimization (SEO) is one of the cornerstones of digital marketing. As business continues to shift to digital, Google’s page ranking algorithms continue to shift as well. In fact,…

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