Link building is the practice of getting other websites and blogs to post links to your website. It drives traffic to your website and increases your brand’s marketplace authority. In many cases, another website will post a link to your site in exchange for a link back to theirs. Link building is mutually-beneficial, and can increase search engine traffic significantly.
Link building is an important part of any digital marketing strategy. The following are ways quality link building can be beneficial for a small business.
Dragonfly focuses on building quality links to your website. Despite the ever-changing fads in SEO, we believe that the value of inbound links is a constant. We practice standard link building practices, as well as newer methods, such as link earning. Link earning is the process of creating linkable content for your blog or website.
When it comes to links, we’re concerned primarily with quality and ensuring that all links originate from relevant sources. Incorporated into our link building strategies are content marketing and social media.
As the process of link building is constantly changing, Dragonfly Digital Marketing is always practicing the latest techniques.
