Our Task:
We were approached by a commercial and residential HVAC company
that wanted to improve their online presence with SEO. For the size and experience of their company, they were:
- Ranking poorly for HVAC keyword searches in their area
- And felt their online presence did not reflect their quality
and ability in their industry
Website: www.comfort-pro.com
After analyzing the company’s needs, Dragonfly developed a content-rich
strategy to expand on the site’s pages and provide ongoing posts for the site’s blog. We:
- Modified on-site content such as keywords , internal linking, descriptions, ALT tags, and Titles
- Began an ongoing blogging strategy
- Traffic grew steadily
- Within a year and a half the traffic for the site averaged over 300% increases in organic traffic over the previous year.
