Our Task:

Liberty Tax asked us to help launch a website for their new accounting app.

Goal: Six-month national campaign to establish an SEO base.

Dragonfly developed a content strategy and:

  • Conducted research to determine which landing pages would perform best with related searches
  • Identified potential guest posting opportunities
  • Created guest posts
  • Created on-site landing pages
  • Organic traffic increased steadily
  • Online signups as a result of organic traffic increased
  • Landing pages are bringing additional organic traffic and conversions

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