Social media is a powerful tool for businesses in the hospitality industry. It enables them to connect with their audience, showcase their offerings, and build lasting relationships with customers. With…
TikTok has emerged as one of the most popular social media platforms, offering businesses a unique opportunity to connect with a massive and engaged audience. However, achieving success on TikTok…
In today’s digital age, social media platforms have become a vital part of any business’s marketing strategy. Instagram, in particular, has gained immense popularity and has become an essential platform…
Digital marketing is comprised of four core elements: SEO, content, social media, and paid advertising. While the comprehensive digital marketing strategy includes all four, some work better than others depending…
Identifying your target market is an essential part of advertising your products and services. Tailoring your marketing efforts to a defined group of people will enable you to communicate with…
The landscape of digital marketing is constantly changing. As technology continues to advance by the year, it’s crucial that your digital marketing strategy advances with it. Being aware of current…
The first recognizable social media site, Six Degrees, was created in 1997, enabling users to upload a profile and make friends with other users. Blogs began growing in popularity in…
The focus on social media marketing and communication grows every year. It’s estimated that the average American sees 5,000 ads per day, which makes reaching them where they are, at…
Leveraging the current digital marketing trends is essential to your company’s growth and success. From artificially intelligent chatbots to social video ads, the digital marketing trends for 2018 are huge…
Getting Started with Digital Marketing So you’ve started a Maryland business, filed the proper paperwork, set up shop … now what? The hard truth you’ll hear over and over again…