It’s enough to drive you crazy: competitors who outrank you for seemingly no good reason. They have shoddy digital marketing campaigns with fewer links, all lower quality than yours; they have poorly written content; they don’t have the reputation or history that you do. All…
Note: I spent a while looking for appropriate photos for a post on different SEO strategies–guys in different outfits, two different suits hanging from a rack, etc.–but none if them were as cool as this baby on a surfboard, which has nothing to do with…
Getting Started with Digital Marketing So you’ve started a Maryland business, filed the proper paperwork, set up shop … now what? The hard truth you’ll hear over and over again is that approximately 50% of businesses fail within 5 years. If you open for business…
Image Credit: Bigstock Photo Search marketing is a tough industry. Just when a strategy is working, an algorithm changes and it seems like you have to start all over again. Each time rankings fall, you may wonder if it’s time to start looking for real…
Google has increased its love of brands, and moving into 2015 it’s important for SEOs to understand how brands work and how to establish yourself and your clients as brands. SEO’s aren’t PR people, so why do we care about branding? Well, with Google’s shift…